Livestreaming the Independent Publishers Guild | IPG

Chocolate Films have worked with the Independent Publishers Guild across multiple livestreaming events including the Autumn and Spring IPG conferences.

Connecting with a global audience

Over the past few years, we have live-streamed conferences for The Independent Publishers Guild (IPG). Live streaming has become an invaluable tool for companies and organisations looking to connect with audiences across the world.

The guild, a gathering of independent publishers from all over the world, is no exception. For these events, we cast multiple panels, talks and discussions out to thousands of viewers and with 4 cameras across 3 rooms, this comes with its own challenges. From a larger scale demand to working with remote guests, it is really crucial that we bear this in mind when planning & prepping for IPG.

Planning and Preparation

Months before the conference itself, we collaborate closely with the IPG to understand their objectives, goals, and the key messages they want to convey. This phase involves:

a. Establishing Technical Requirements: Determining the necessary equipment, internet speed, number of cameras, microphones etc. needed for the livestream.

b. Venue Recce: Visiting the conference venue to plan camera placements, audio setups, and network connections.

c. Schedule: Creating a detailed production schedule that outlines when the cameras will be rolling, when speakers will present, and when breaks will occur.

Canon camera set up for shoot

Technical Setup

The success of a livestream heavily depends on the technical setup. Here’s what we test and plan to ensure a smooth livestream:

a. Camera and Audio Setup: Multiple cameras are placed to capture different angles and views of the conference. High-quality microphones and audio equipment are set up to ensure clear and crisp sound. For some of the smaller rooms where there is no AV team to hand constantly, the camera operator is also responsible for micing up and conducting audio tests. 

b. Streaming Equipment: We ensure that the streaming equipment is reliable by running tests to minimise the risk of technical glitches during the live broadcast. We also bring multiple cables & hardware as backups should the kit have any issues.

c. Testing and Rehearsal: Thorough testing and rehearsals are conducted to identify and rectify any potential issues. This includes checking the quality of video and audio feeds, ensuring smooth transitions between cameras, and addressing any potential hiccups.

Live-stream Execution

Once the conference is underway, we ensure the best possible output by ensuring the following:

a. Camera Operation: Camera operators are responsible for capturing the speakers from both a wide shot which remains stationary, and a close up shot which will roam with the speaker.

b. Livestream Team: After connecting to the Youtube stream & going live, our technical team monitors the livestream’s quality, resolves any technical issues in real-time, and ensures that the broadcast remains uninterrupted. Doing all this whilst cutting between cameras and slides & ensuring lower thirds appear at the correct time.

Post-production and Archiving

Once the livestream concludes, we need to ensure that the entire livestream is backed up and achived. 

Over the years we’ve learnt how to perfect the post-production process from:

a. Investing more time into room setups prior to the day to ensure everything is properly tested.

b. Ensuring our live streaming hardware is paired to the correct computer to ensure all the tech runs effectively on the day.

c. Fine tuning our process with remote guests to create the best output.

Reaching a larger audience

Live-streaming events like IPG’s conferences allow them a space to converse and expand its reach and engage with a global audience. It’s always a really enjoyable experience for the whole Chocolate Films team as we’re able to work together on a larger scale and learn more about the publishing industry.

Chocolate Films are experts in livestreaming with multiple clients from theatres such as Battersea’s incredible Theatre503 where many famous playwrights & actors begin their careers, to Bookstrust where we stream authors present their books and inspirations to thousands of schools across the country.

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The producers at Chocolate Films are available to talk through your project at a time that suits you. They’ll make sure they really understand your organisation and what you’re looking to achieve with video content. Following the discussion, they will send over a detailed proposal for the work you’re looking to commission.

What our clients say

Chocolate Films
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Tai CampbellTai Campbell
13:03 29 May 24
I filmed a green screen production using sound and it came out great. Lucia and Nikka are lovely and happy to help, the facilities are exactly what I needed (there’s also a make-up room) and it was easy to get to.
Kerri AthertonKerri Atherton
14:11 15 May 24
Chocolate films produced a fun promotional video for us as part of our 80th anniversary. They were professional with clear communication, and the project was delivered to time.
Samantha ChetwoodSamantha Chetwood
09:34 03 May 24
The video content creation workshop offered by Chocolate Films was incredibly useful, packed full of handy tips on how to create compelling videos with the minimum equipment and time! The space is great and the team were welcoming, generous with their knowledge and clearly enthusiastic about what they do.
HUGE round of applause for the Chocolate Films team! We attended their ‘Using Video for Business’ Workshop, which they so kindly offered free of charge for local businesses in the Wandsworth area. Hosted at their lovely new Nine Elms studio space, we had a great morning of learning, chatting over tea and coffee. They are a really delightful and organised company that we hope to work with going forward, and we would love to see the team at one of our cookery classes one day! Ax
Victoria NicholsonVictoria Nicholson
11:16 01 May 24
I joined other small business owners, founders and entrepreneurs for a morning workshop on how to create content, shoot and edit footage. The studio was so welcoming and the team gave some fantastic advice whether it was your first foray into film making or had been trying for a while but stuck with certain elements. The workshop was fun, enjoyable and informative with a good balance between information and hands on practice. They made something quite complex seem very accessable. The teams enthusiasm for their craft is infectious.
Marie de ChampchesnelMarie de Champchesnel
11:11 01 May 24
I had the pleasure to be invited to a workshop at Chocolate Films which was delivered to a high standard from start to finish. The facilitators were highly knowledgeable, friendly and very approachable and took time to answer any questions we had. Thank you for a great experience!
Asma SharapovaAsma Sharapova
10:56 01 May 24
I attended a workshop with Chocolate Films and was very impressed with their professionalism, knowledge and expertise. They packed so much invaluable information into the session and they were all super friendly and approachable.
Carlos LutterbachCarlos Lutterbach
14:03 19 Apr 24
Chocolate Films did outstanding work on the Seido Karate London promo. They were able to capture the spirit of the Dojo with their visuals and presentation. The interviews were professional and conducted expertly. Overall outstanding work!
James FairbairnJames Fairbairn
14:42 11 Apr 24
I work for the Anna Freud National Centre for Children and Families and we commissioned Chocolate films to make 3 films to support the training of mental health workers.The Chocolate films team have been highly professional, skilled and excellent to work alongside. Right from the beginning where we met to share our plans and discuss the potential project, the team have offered creative thinking, ideas and helped us to build a clear vision for the films. The script process felt easy and collaborative. The team have also provided a very clear structure and reliability around time scales.As the film making process began we worked closely around the development of scripts and casting of actors. Chocolate films have been very responsive and active in supporting us (at the Anna Freud centre) to work to the deadlines whilst showing a really high level of knowledge around the process and steps needed.The actual filming days were a pleasure to be involved with and the team has been very impressive to see in action, particularly in their ability to work together, to include me in their process whilst also attending very carefully to the details needed for the films to be high quality.I would highly recommend Chocolate films and would certainly commission them again
Alice KirklandAlice Kirkland
14:01 21 Dec 23
I had the pleasure of working with Chocolate Films for a corporate video campaign. From the offset, the team were professional, engaging, and quick to communicate. Rachel and Lucia worked with our vision and helped turn it into a reality, offering suggestions and expertise to help bring the story to life to a highly creative and timely manner.The video created a real buzz within the organisation and the feedback received has been fantastic. I would highly recommend Chocolate and look forward to working with them again in the future.
Stephen WheatleyStephen Wheatley
16:50 03 Nov 23
Make Listening Safe Campaign UK is an initiative of The World Health Organisation aimed at increasing the awareness of avoidable risks to hearing in those between 10 and 40 years of age, launched at an in person event in London on 1st November 2023.We needed the launch to be filmed and were lucky enough to be introduced to Chocolate Films who provided the crew and the equipment required.Our events team have informed me that the crew were a delight to work with and were very helpful.We were very impressed with the quality of the footage and were very surprised when we received it so quickly after the event, so we could edit it and get it out on to social media in a timely fashion.We have no hesitation in recommending Chocolate Films.Thank you for making the filming such a pain free experience.Stephen Wheatley | Chair – MLSC UK |
Stella HungerStella Hunger
18:15 01 Nov 23
I was lucky enough to work with Nikita and Chocolate Films on a photo shoot. They were extremely professional, accommodating, organized and generally lovely. We definitely plan on working with them in the future! Thank you for everything, Nikita!